Empowering Business Growth: The Power of Networking and Community Support

Leatha Dilworth • February 5, 2024

Navigating the Chamber of Commerce and Business Mentorship for Growth and Support

The objective for this quarter is to focus on networking and marketing. Towards the end of 2023, I became a member of the Chamber of Commerce, I recently attended my first official event of the year. I had the opportunity to connect with several individuals, engage in meaningful conversations, and simply enjoy the experience. If you arent familiar the Chamber of Commerce is a local organization comprised of businesses. Its primary goal is to promote and facilitate economic prosperity for members within a specific region. Chambers of Commerce often offer networking opportunities, business support services, and advocacy on behalf of local businesses. To connect with a Chamber of Commerce in your area, you can typically find their contact information on their website or by doing a quick online search. 


Additionally, I am participating in a year-long mentorship program for my balloon business, which has provided me with a supportive community of like-minded individuals. We are all eager to learn, change our mindsets, and elevate our businesses to new heights. Having established these two relationships I no longer feel isolated. The journey of owning a business encompasses numerous highs and lows that may not be fully underdtood by family and friends. Therefore, I am grateful for the network of individuals whom I can now turn to for support and understanding. I am filled with motivation and excitement for what lies ahead.


In the past year, I've relied on social media, as well as the support of close family and friends, to promote my business and drive sales. However, I've come to realize that these efforts have limitations. My social media reach is restricted to the same 2000 followers, and while I appreciate the support of my family and friends, I understand that their assistance can only go so far. If I aim to broaden my audience, I need to broaden my approach. This involves expanding my network, and increasing marketing and advertising efforts. I encourage you to take the initial step and seek out a community of individuals with whom you can connect, learn, and progress together. Establishing a supportive network is essential for growing a business.

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